Head of Digital PR

Mar 31, 2021
TCF Armenia
Are you an experienced and passionate PR professional?

Do you want the freedom to try out your creative mind-blowing ideas?
Do you strive to be in an innovative environment and have a great impact on the world?

If YES, then, we’re looking for you!!! As the Head of Digital PR, you’ll be leading our awesome PR campaigns. From ideation, outreach, networking, relationship building, to team management, journalist communication, and reporting. To succeed in this role you will have experience placing press stories, leading a team of public relations specialists, creating campaign concepts and outreach strategies at high level, and producing interesting and newsworthy campaigns.

Sounds exciting? Tell you more, you say?

You’ll be responsible for:

• Digital PR initiatives and online community management for a constantly growing list of partners, across a range of industries;
• Planning and implementing digital PR campaigns in line with clients’ and TCF’s business goals;
• Regularly researching and sourcing journalists, creating relationships, and maintaining a database of 100,000s of online and offline contacts;
• Setting objectives for the PR team, empowering them and monitoring the team members’ performance;
• Working with over 10 other internal teams to collaborate on creative ideas, online strategy and PR opportunities;
• Building and nurturing relationships with industry journalists;
• Conceptualizing, writing and publishing press releases, newsletters, ads, blogs, and other digital and print materials, that resonate with the target market;
• Keeping up to date with industry trends, practices and innovations. 

Position-related skills

• Proven work experience as a Public Relations (PR) Director, PR Manager or similar role in a fastpaced, growing, success-driven environment;
• Charisma – you’re great at building and maintaining relationship with journalists and key stakeholders;
• Strong knowledge of international media, online media and blogging community;
• Proficiency in key social media platforms and knowledge of how they are used by individuals and brands (Facebook, Twitter, Pinterest, YouTube, Reddit, TikTok, LinkedIn, Google+ and Instagram);
• Limitless desire to continue learning about digital trends with the aim of expanding your skillset;
• Excellent written and oral communication skills in English;
• BA/MA degree in Marketing, Advertising, Communications, Journalism will be a plus.

Soft skills:

• Energy, enthusiasm and passion for all things digital;
• Excellent communication and presentation skills with the confidence to serve as the company spokesperson;
• Always enthusiastic about empowering people and your teammates;
• Result-driven with a strategic approach to all processes.

Do you see yourself in this role?

If yes, then Send your CV in English with your up-to-date LinkedIn Profile, to [email protected], with “Head of Digital PR” in the subject line. We appreciate your interest in TCF, however, only shortlisted candidates will be contacted for interviews. In case you have questions, we would be happy to answer them via phone: 044-44-10-60, 044-44-10-50 or e-mail: [email protected]

Please clearly mention that you have heard of this job opportunity through Repat Armenia 

About us:

At TCF, we are building the strongest product development ecosystem that enables creators to turn ideas into successful global brands. At the center of our ecosystem is The Crowdfunding Formula, an award-winning digital marketing agency that launches million-dollar crowdfunding campaigns. Together with our international partners, we raise more funds and awareness than 99.9% of our competition. Our other projects include a software suite of unique marketing tools, a tech-based media company, a learning platform, and unique social platforms that allow us to engage communities of over 100,000 people on a weekly basis. Our team of champion-minded marketers and engineers are individually driven to become worldclass experts, redefining the possibilities within their fields. By facing daily challenges against tough international competition, learning in a fast-paced environment and analyzing the results of their failures and successes, every day at TCF we have a bigger impact than the last. You can find more details about our company by visit our website:
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