Careers
Interesting Times
CRM Manager
- job type Full time
- location Yerevan
- posted 10.11.2022
- Deadline 09.12.2022
What you’ll be doing
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Work closely with the data team in order to Maintain & Manage a master customer data base through the management platforms
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Develop a customer segmentation strategy along with a master customer database that is segmented effectively
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Apply Data health check all along with the IT & Technology team in order to make sure all information is accurately being reported and stored
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Launch Direct Marketing Communication to CRM Database
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AB test & automate marketing journey with personalized & targeted communication
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Coordinate with the marketing and data teams in order to create profile-based customer segments to maximize the response of the campaigns
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Collaborate with creative and content team to develop engaging and personalized messaging and experiences
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Work with Analytics team on reporting and analysis - embracing data in decision making
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Promote product adoption and cross-selling/upselling opportunities based on segment analysis in order to increase repeat rates while adhering to brand and value proposition guidelines
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Have a hand in user research to continually improve the customer lifecycle through messaging, targeting, and incentives
CV and portfolio to [email protected]
Please clearly mention that you have heard of this job opportunity through Repat Armenia.
